Have you stopped to think that your web site is the first
impression you make on your potential customer or client? Just
as it is with a personal encounter, you do not get a second
chance to make a good first impression.
Have there been times you have said too much, been too loud and
tried to control the conversation when introduced to someone?
These same things can happen with your web site without you
realizing it.
Some things you should consider about your website:
1. Pop-ups. Are these your friend or foe? Nothing can be more
annoying than trying to read about a product or a service
offered and being constantly bombarded with pop-ups. If people
aren't allowed the opportunity to see your main page because you
are trying to "sell everything else in the world", then you a
using too many pop-ups. Believe me, I have probably missed some
very good web sites because I couldn't wait to hit the "X" on
the site to get away from all the advertisements and free offers.
2. Music or Sound. Have you visited a site that would load with
such loud music or talking, it could make you jump out of your
chair? You aren't trying to scare your visitor to death, but to
entice him to stay and visit a little longer. Don't run your
prospect off by breaking the sound barrier. I think the option
to "click here" to listen to a message is a better option.
3. Font Color and Background Color. Please pay special attention
when choosing your colors. Make certain your words aren't lost
on the page. It is almost impossible to read yellow on yellow,
but I have actually seen this on a web site. Make it easy on
your visitors and choose your colors wisely. Check them to see
how they look in different browsers. Remember, not everyone has
perfect vision.
4. Links. Check and re-check your links. Make certain none are
broken. It makes your business seem unprofessional if your links
go to "no where".
5. Layout. Do not try to pack a page. Leave some space. Break up
your columns. It is very confusing when a page has no blank
spaces.
6. Don't Seem Greedy. Don't have everything on your page
screaming "Send me money". Visitors to your web site do not want
to feel that all you are after is their money. Instead, be
helpful. You will gain your visitors trust and confidence if you
let them know you are there for them and are willing to help
them.
Look at your web site through the eyes of your visitors. Yes, I
know it is your baby, but everyone will not know all the long
hours and hard work you put into it. Look at it and be very
critical. Really take your web site apart and study it. Is there
anything there that may be annoying to other people? Is this
worth losing your prospect?
Your web site is yours, but is also the way your present your
business and yourself to the world. Make a very good first
impression!
Copyright © 2006 by Hank and Dot Stevens
About the author:
Hank and Dot Stevens enjoy helping other people obtain their
dream of financial freedom by working from home. To learn how to
duplicate their success and earn multiple streams of income
visit their websites:
Work-at-home-4-freedom
Your Own Business in a Box
