Domain names can be turned into money if you are wise and have a
finger on the pulse of the cyber world. If you find quality
domain names and manage to register them, then it is quite
possible that a domain name can fetch you considerable sums of
money when sold.
Domain name investing is a business in which according to the
cyber gurus you have complete control over your investment. To
become successful you must master the art of buying and know
when to sell. Success means two things, guts and vision. There
are domain name players who capture a slice of pie by purchasing
thousands of domain names pertaining to a specific sector. They
are then in full control of the demand as well as selling price.
The money spinning trick is to release the names slowly in the
market. The domains that stay in their custody are not "dead"
investments. They are parked such that they generate revenue
from "pay-per-click" advertisements.
Domain portfolios can be crowded with many names even over
40,000 names or just contain a few jewels, top-notch domains. If
bought wisely domain names can generate enough revenues to pay
for themselves many times over.
* Buy only good domains by using DomainsBot and HotLists on
sites like Namewinner or Pool to determine which ones are worthy
and which ones are not.
* Buy short and specific domain names.
* Be sure to get the ones purchased by you appraised. There are
several sites like
www.appraisalblast.com that will do the
needful.
* While you are waiting for the big sale let the domain names
generate revenue for you. Set up parking pages that provide
links to other web pages earning "pay per click" revenues.
Ensure that traffic is not just generated but sustained. The
name must be such that it has natural positioning. If it is not
so, you must either sell off the domain name that is a junk or
dud or make effort to develop it. What ensures and sustains
traffic at a steady rate is content. To this end, start up a
website like a membership portal, music site, games site, or
news feed. The next step is to build traffic by setting up the
domain names strategically. The aim is to run simultaneously
many revenue generating streams like selling a specific service,
displaying related advertisements, putting up content to tease
visitors, or offering unique one of a kind experiences to
visitors so that they come repeatedly to the site.
* For selling a domain name there are three main avenues.
o Land a sale on ebay by starting at a low price which invites
bidders. Make sure the domain name is a part of the description.
Include an appraisal of the domain name projecting its true
value. Be sure to highlight all the important factors. Optimize
your chances by getting a bold listing and aiming to end the
auction on Sunday night.
o Opt for selling on established domain sites like Afternic or
Sedo. They take a commission on sale but it would be worth it if
your domain name commands a handsome price.
o If it is not a very important domain name try selling on
domain forums.
* If you have had the foresight to purchase "a treasure" then
contact large business houses to whom the domain name may be
relevant. Be sure to let them know why your domain name will be
of benefit to them. If you are successful you will get a very
good price for the domain.
The keys are:
* A quality domain name with a short recognizable nomenclature.
* A name with no numbers.
* Marketability. For example if there is a stock market boom
then domains that pertain to this field will fetch very good
value.
* A fool proof marketing strategy.
A major domain name player must watch the market, know how to
monetize his portfolio, balance his investments between
high-profile key word based domains and mediocre ones, plan on
recovering his investments by thinking of innovations like Rick
Schwartz's "click capitalist," plan. In this he aims to invest
traffic generated by domains into web-developer sites asking for
stock as exchange.
About the author:
Paul Wilson is a freelance writer for
http://www.1888Discuss.com/domain/ , the premier REVENUE SHARING
discussion forum for Domain Forum including topics on domain
trading, domain registration, domain sale and offers, adult
domain and more. He also freelances for the premier Domain Site
http://www.1866Domain.com
